Member Voting Activity at an All Time High!
Toluna, the world’s leading online research panel and survey technology provider, announced a record number of votes were gathered on Toluna.com, the company’s member community website in January 2010.
Toluna.com was launched in North America in July 2009, and that provides a forum where over 4 million members globally to interact and poll each other on a broad range of topics in real-time.
“The ability for members to engage with one and other, and participate in a ‘community’ is unique, and the fact that we’ve gathered millions of votes in January proves that this is a successful means of engaging respondents,” said Frédéric-Charles Petit, CEO and Founder of Toluna. “Furthermore, 30% of the voting that took place was done in North America, further proving that the concept of a panel ‘community’ has global appeal.”
